Sponsor Kräuter Mix featured in jury of experts
Winning a prize here is a rite of passage for all the world’s hottest juniper spirits: the World Gin Awards. Every year, the Awards see the best gins from around the globe selected at the single most important international gin competition, with prizes awarded by renowned specialist magazine The Drinks Report. Over the course of a large-scale blind tasting, the expert jury judges the quality of the pure distillate. This year saw the experts compare and evaluate more than 130 gins from over 30 different countries. Prizes were awarded across eleven different categories, including Classic Gin, London Dry Gin and Flavoured Gin.
This year’s international jury included sales manager Nina Bauer. Responsible for gin botanicals at Kräuter Mix, including juniper berries, lemon peel and angelica root, Bauer cast her vote in the Old Tom Gin category, which involved tasting seven different gins. As in the previous year, the Covid-19 pandemic once again prevented the tasting and awards ceremony from taking place in London, the home of gin. Instead, it was hosted exclusively online.
As a supplier of juniper berries and other botanicals for gin distillation, Kräuter Mix once again numbered among the sponsors for the high-profile event. Nina Bauer made a special appearance with a video message in English, where she congratulated the different winners from all around the world and introduced the company and its product range.
Founded in 2014, the World Gin Awards are part of the World Drinks Awards, which honor quality international beverages, including wine, beer and spirits. The Awards see the world’s very best products selected, celebrated and promoted to consumers and trade alike.